Graphic and Communication Design

Studying Graphic and Communication Design

In graphic and communication design as a field of study, the focus is on planning, designing and implementing visual content: this includes posters, websites, advertisements, logos, magazines, infographics, packaging, and book covers.

A graphic and communication design degree program combines theory and practice: you’ll acquire knowledge of media, design and communication sciences, as well as design skills such as drawing and typography. In most cases, you’ll be able to implement practical projects during your studies.

In this field of study, you’ll work on analog and digital projects, for example for print media, posters, advertising, or social media campaigns. You’ll learn different techniques and methods to use graphics, images, and texts as effective means of communication and combine them across different communication channels.

You’ll be able to specialize in different areas: are you more interested in cross-media or the digital world? Do you prefer product design or strategic planning? Typical degree programs in this field of study include graphic design and photography, information design, graphic design and visual communication and illustration.