Sports Management
Does Sports Management suit me?
Studying Sports Management
Sports management as a field of study opens the doors to the world of sports without you having to be active in sports yourself: are you interested in the different factors involved in running a sports club, managing a professional athlete, or planning a sports event? If so, sports management could be a great field of study for you.
In an interdisciplinary sports management degree program, you’ll get to know the business side of the sports industry. You’ll receive a general business education, supplemented by knowledge specific to sports: for example, you’ll acquire the basics of marketing and then focus on sports marketing or other special features of the sports sector.
In this field of study, you’ll typically get the opportunity to gain practical experience through internships or projects early on in your sports management studies. Soft skills such as negotiation and communication technology are also usually taught, as these are important elements that will ensure your future success.
In sports management, you can often specialize in certain areas, such as sports, club management, or the organization of sports events. That’s why sports management is often offered in combination with other subjects, such as sports science, event management, or tourism management.
Personal requirements | Sports Management
- Interest in sport
- Willingness to travel and work evenings and weekends
- Leadership skills and ability to work in a team
- Organizational talent
- Social and communication skills
Study Choice Test
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Take the testTypical course content | Sports Management
- Project management
- Sports law
- Sponsoring
- Accounting and controlling
- Security concepts and risk management
- Health and fitness management
- Marketing
- Sports psychology
- Human resource management
- Business administration
Career prospects | Sports Management
As a sports manager, you’ll plan and manage sporting events or work in the business management area of sports clubs or organizations. You can manage sports and health businesses, for example fitness centers or sports halls. With a sports management degree, you’ll also be well suited to work as a manager for individual athletes or sports teams.
In principle, you can work as a self-employed sports manager or be employed by a business management agency or directly by a sports company. You might also find work in sports retail or in public relations for sports companies.
Compare your options
Unsure of what to choose? At studyamo you can compare all fields of study directly to get a clear view of which one best matches your expectations.