PR Manager
Creator of successful corporate communications
Fields of activity | PR Manager
As a PR manager, you’ll be responsible for overseeing corporate public relations efforts. This may include planning and executing strategies, either independently or as part of a team, while also monitoring their effectiveness. Your goal will be to enhance your company’s image and strengthen trust among the public and business partners.
Beyond that, maintaining strong relationships with media representatives and stakeholders is essential for your work as a PR manager. You’ll write newsletters, press releases, and other PR materials while coordinating their distribution. Additionally, you’ll manage internal communication channels, such as the intranet or employee newspapers.
Personal requirements | PR Manager
- Strategic thinking
- Good written and spoken communication skills
- Creativity and flexibility
- Ability to work in a team and under pressure
- Sociability, especially networking skills
Path to the profession | PR Manager
Study Choice Test
Find out which of the 143 fields of study suit you best! All you need is 7-15 minutes to answer 58 short questions - free of charge and without registration!
Take the testPotential jobs | PR Manager
As a PR manager, you’ll primarily work in an office, while also attending media and industry events, as well as press conferences. Most PR managers are employed in the communications departments of companies across various industries, as public relations is essential for every organization. Additionally, PR agencies, management consultancies, political organizations, and public authorities offer career opportunities in PR management. You could also choose to become self-employed.