Profession

Key Account Manager

Partner for strategic sales

Fields of activity | Key Account Manager

As a key account manager, you’ll be responsible for your company’s most important clients, who require special attention due to their high turnover. Your primary focus will be on building and maintaining long-term relationships with these clients while developing tailored solutions to meet their specific needs.

The role of a key account manager encompasses a variety of tasks. For example, you’ll prepare offers, negotiate terms with clients, and manage their data. You’ll also monitor and analyze market trends to be able to proactively respond to changes and customer demands. Additionally, you may play a crucial role in acquiring new clients.


Personal requirements | Key Account Manager

  • Economic understanding
  • Strategic thinking and analytical skills
  • Negotiating skills and persuasiveness
  • Empathy and strong communication skills
  • The joy of presenting

Path to the profession | Key Account Manager

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Business Administration

An ideal foundation for business management: climb the career ladder
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Business Management

Successful leadership: learn to operate effectively in the business world
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Economic Sciences

Large or small: discover the mechanisms behind companies and markets

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Potential jobs | Key Account Manager

As a key account manager, you’ll primarily work on a computer while regularly meeting with clients to maintain contact and strengthen relationships. You can find employment across a wide range of industries, including IT, pharmaceuticals, consumer goods, and logistics. Large commercial enterprises, agencies, or industrial companies are particularly common workplaces for key account managers.