Profession

Digital Business Manager

Pioneer of digital economy strategies

Fields of activity | Digital Business Manager

As a digital business manager, you’ll implement digital strategies and technologies in companies. Your responsibilities will include analyzing digital trends and selecting appropriate measures to improve your company’s business processes. You’ll use IT programs to collect and interpret data in order to make structures and workflows more efficient.

Your exact tasks will depend on your area of specialization, as digital business managers can work in a variety of departments, such as administration, marketing, or sales, always with a focus on identifying new opportunities in the digital space.


Personal requirements | Digital Business Manager

  • Entrepreneurial thinking
  • Interest in digitization and technology
  • Analytical-logical thinking
  • Communication and teamwork skills
  • Flexibility and curiosity

Path to the profession | Digital Business Manager

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Business Administration

An ideal foundation for business management: climb the career ladder
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Business Informatics

Where technologies and business meet: develop sustainable innovations
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Economic Sciences

Large or small: discover the mechanisms behind companies and markets

computer-science-fields

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Potential jobs | Digital Business Manager

As a digital business manager, you’ll primarily be in demand in larger companies at larger companies across many industries, such as retail or technology, where you might work in marketing, e-commerce, or strategic development, for example. You’ll also be qualified to advise a range of companies, either as part of a consulting firm or as a self-employed digital business manager.