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Product Design vs. Design Studies

How does Product Design differ from Design Studies?

Product Design

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Product design is a field of study that focuses on the design of functional and aesthetic everyday objects such as packaging, furniture, and household appliances. Students acquire both technical and design skills, for example, in model making, materials science, and presentation techniques. Career prospects include working in a variety of industries, for design agencies, or engineering offices, where new products are developed, or existing ones are improved.

Design Studies

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In the field of design studies, students learn to design products creatively, from concept development to marketing. Practical exercises are combined with theoretical knowledge from areas such as design history, media studies, and materials science. There are many fields of application, such as fashion or graphic design. Graduates go on to work for design agencies and departments, for example.

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